CR7 brand has become very popular underwear line created by Cristiano Ronaldo, the famous and one of the most successful footballers. Ronaldo has continued his partnership with Richard Chai, a well-known designer from New York. They both work on making the ideal underwear. Originally, the brand CR7 was created to produce the perfect underclothes for brave and successful men. But soon the company has created some collections for young boys as well. Ronaldo believes that the appearance of one is very important to formulate his personality; it gives confidence to be the best. The unique design and creative ideas of fabricating the underwear are exactly the starting point to create a personally look. In his collections, CR7 brand uses 100% cotton of high quality that will make the boy feel comfortable. Stripe and graffiti print boxer shorts, red check tartan and camouflage socks are the main patterns, which the creative designers of CR7 offer to its fans. The high quality products of the unique brand are already known in many countries. A lot of famous parents in the world of sport and fashion prefer dressing their kids in Ronaldo’s exclusive creations. CR7’s underwear can be purchased online by its customers as well.